BMW believes that the i3 electric car is a revolutionary vehicle, set to
change the world of urban transportation. Now unveiled in production
form, the i3 starts at a base price of $42,275 and is set to go on sale
in North America next spring.
What really sets the i3 apart, according to Jacob Harb, BMW North
America's Head of Electric Vehicle Operations and Strategy, is the way
it drives. "There were a lot of MP3 players before the iPod," Harb says,
"The i3 is like that for electric cars." Besides the low center of
gravity provided by mounting the battery pack close to the ground, the
i3 also has a 50:50 front–rear weight distribution. And unlike most
electric cars, the i3 is powered by the rear wheels.
For BMW's sake, we hope Harb
is right about the i3's potential. Otherwise, it's easy to dismiss this as another electric car that goes up to 100 miles on a charge, only this time it costs $12,625 more than a Nissan Leaf. But the extra cost isn't just a premium for the twin-kidney grille—which, in this instance, is purely a styling exercise. No, what makes the i3 special it that it's the first affordable, mass-produced car made of carbon-fiber-reinforced plastic. Carbon fiber is what helps the i3 achieve a curb weight below 2800 pounds, about 200 pounds less than a Ford Focus. That alone gives Harb's claim some merit.
is right about the i3's potential. Otherwise, it's easy to dismiss this as another electric car that goes up to 100 miles on a charge, only this time it costs $12,625 more than a Nissan Leaf. But the extra cost isn't just a premium for the twin-kidney grille—which, in this instance, is purely a styling exercise. No, what makes the i3 special it that it's the first affordable, mass-produced car made of carbon-fiber-reinforced plastic. Carbon fiber is what helps the i3 achieve a curb weight below 2800 pounds, about 200 pounds less than a Ford Focus. That alone gives Harb's claim some merit.
Conceptually, the i3 is built as two separate pieces. The drive module
contains the 22-kilowatt-hour battery pack, the 170-hp electric motor,
and all the related components in an aluminum space frame structure. The
passenger cell, which uses a carbon-fiber structure, sits on top of the
flat floor created by the drive module. All the exterior body panels
are made of plastic to resist dents and allow for easy replacement in
repair.